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Lesson 10 Group Application - Competitive Strategy- Walmart

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Research the following issues with respect to Walmart and its recent history.

  • Primary goods/services it produces
  • Primary customers
  • Competitive position in its industry

Based on the information you collected for the list above, work with your group members to identify 4 corporate strategies you believe the company should use to achieve or maintain a sustained competitive advantage.

  • Explain your recommendation.
  • Be sure to cite your sources for information.
  • Your paper should be 650 words minimum, 750 words maximum.

REQUIREMENTS

 business strategy  human resources description 3 pages, Double Spacing book na  OSU

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[Solved] Lesson 10 Group Application - Competitive Strategy- Walmart

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  • Submitted On 29 Jul, 2019 06:23:46
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Lesson 10 Group Application - Competitive Strategy Name Institution Lesson 10 Group Application - Competitive Strategy Introduction Walmart has achieved substantial success in its home nation (U.S.A) and other parts of the world in the recent years as evidenced by its ranking as the best retailer in the Fortune 500 list for the last half decade (Hunt, Watts & Bryant, 2018). Over the years, the company has leveraged different strategic approaches to cement its leadership position in the global market by offering a wide range of goods and services. Its goods and services are suitable for all-population use, ranging from individual to corporate clients (Walmart, 2019). Walmart’s broad product and service portfolios enable it to serve all populations; therefore, the company can leverage four corporate strategies to maintain a sustained competitive advantage, including technological innovation, diversification, cost leadership and mergers and acquisitions. Cost Leadership Cost leadership at Walmart would continue helping the business to attract and retain the highest number of customers by offering its general merchandise at the lowest possible cost without compromising its quality standards. It is essential to highlight that cost leadership empowers an organization to offer its products and services at lower prices compared to its competitors; thus, increasing its ability to attract and retain more customers (Kharub, Mor & Sharma, 2018). Therefore, Walmart can achieve cost leadership position by sourcing its p...
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