Assignment 2: External and Internal Environments
Apple Inc. is one of the leading and largest companies in the manufacture and distribution of computer hardware and consumer electronic products. While the company has been in the industry for quite some time, it came to the limelight in early 2000s, particularly with the introduction of the iPod. However, many breakthroughs were yet to come in the last years of the decade (Datamonitor Report, 2011). The introduction of the iPhone in 2007 surely did place Apple Inc. on the world because the iPhone set pace for the current intense competitive level existing in the Smartphone market. The introduction of the iPad changed
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- Submitted On 23 Jun, 2017 11:33:33