The Latch Pillow will focus mainly on selling only these pillows in the market through both retail and e-commerce. The Latch will charge that are competitive in the market and planning not to charge separately for the shipping. As the target market is entire Europe pricing will be made in Euro. In this case, the variable cost will be the cost of importing from U.S. and cost of logistics incase of e-commerce is a variable cost. All administrative, maintenance, others and warehouse expenses are included in the fixed expenses. In this case, the breakeven number of units is considered by including all the variable expenses.
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- Submitted On 12 Jan, 2016 01:47:18