Cashback Offer (20th - 30th September 2020). Get Flat 10% Cashback credited in your account on a minimum transaction of $80. Post Your Question

Question Details Normal
$ 20.00

BUS/330: - Week 3 - Assignment

  • From Business, Accounting
  • Due on 29 Jun, 2015 11:51:00
  • Asked On 15 Jun, 2015 03:56:02
  • Due date has already passed, but you can still post solutions.
Question posted by
Online Tutor Profile
request

BUS/330: - Week 3 - Assignment

  •  
  •  
  •  
  •  

Written Assignment

China and India have demonstrated trends toward Western-style consumption over the last decade. Given the emphasis on the youth market in the US over the last 60 years (since the baby boom), what can you suggest for marketers in these youth-oriented consumer economies (China and India)?

Guided Response:

  • Describe the products (goods and services) that interest these youth markets. 
  • Compare and contrast the micro- and macro-environmental forces that can influence the marketing strategies for these products (goods and services). 
  • Analyze the marketing strategies of these two countries and compare them with Western-based consumption marketers (e.g., US). 
  • What opportunity for U.S. companies might you foresee? Support your reasoning.

This assignment is designed to assess your critical thinking, problem solving, and communication skills. Your paper will be graded for its clarity, relevance, coherence, logic, and depth.

Your paper must be two to three pages in length (not including a cover page and reference page), and be formatted in APA style. Your paper must demonstrate that you understand international influence and micro-environmental and macro-environmental influences on marketing strategy. You must use your text and at least two additional scholarly sources.

Available Answers
$ 17.00

[Solved] China & India Trends towards Western Consumption

  • This Solution has been Purchased 1 time
  • Submitted On 15 Jun, 2015 04:10:49
Answer posted by
Online Tutor Profile
solution
China & India Trends towards Western Consumption William Jones BUS: 330 Principles of Marketing Instructor: Cynthia Goussak Date: December 9, 2014 Describe the products (goods and services) that interest these youth markets. The biggest impact that has created some form of interest in the youth markets of China and India is can clearly be seen through the evolution of technology as a whole. In the India culture, for many years technology has put them in a distant arm reach of cutting edge trends that placed other countries such as China and the United States. Today, India have figured how to access technology and take advantage of market share. As a born and raised American, the effects of globalization is a process of staying relevant in the latest trend. The technological advancement of consumer products have been emphasized in the American society for decades. An article states that “Globalization came up with new concept of identity formation. Indians being conscious about their identity can easily filter the effects of globalization but when too much elements are borrowed from alien culture, it becomes threat for local culture to sustain” (Qadir,...
Buy now to view the complete solution
$ 20.00

[Solved] BUS/330: - Week 3 - Assignment 100% Satisfaction Guaranteed!

  • This Solution has been Purchased 1 time
  • Submitted On 15 Jun, 2015 04:17:17
Answer posted by
Online Tutor Profile
solution
Written Assignment China and India have demonstrated trends toward Western-style consumption over the last decade. Given the emphasis on the youth market in the US over the last 60 years (since the baby boom), what can you suggest for marketers in these youth-oriented consumer economies (China and India)? Guided Response:...
Buy now to view the complete solution
Other Related Questions

No related question exists

The benefits of buying study notes from CourseMerit

Assurance Of Timely Delivery
We value your patience, and to ensure you always receive your homework help within the promised time, our dedicated team of tutors begins their work as soon as the request arrives.
Best Price In The Market
All the services that are available on our page cost only a nominal amount of money. In fact, the prices are lower than the industry standards. You can always expect value for money from us.
Uninterrupted 24/7 Support
Our customer support wing remains online 24x7 to provide you seamless assistance. Also, when you post a query or a request here, you can expect an immediate response from our side.
closebutton
Only 45 characters allowed.
closebutton

$ 629.35