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Subculture analysis & Market segmentation

  • From Business, General Business
  • Due on 30 Sep, 2016 12:00:00
  • Asked On 27 Sep, 2016 03:45:45
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  • 1. How are market segmentation, targeting, and positioning interrelated? Illustrate how these three concepts can be used to develop a marketing strategy for a product of your choice.

 

 

  • 2. Why is subcultural analysis especially significant in a country such as the United States? Provide A real-world example of a marketer using an understanding of a subculture to market effectively.
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[Solved] 1. How are market segmentation, targeting, and positioning interrelated? Illustrate how these

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  • Submitted On 27 Sep, 2016 05:59:45
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1. How are market segmentation, targeting, and positioning interrelated? Illustrate how these three concepts can be used to develop a marketing strategy for a product of your choice. Answer Market segmentationconsists of subdividing the market into homogeneous clusters, and it is the first step in a three-phase market strategy. After segmenting the market, the marketer must select one or more segments to target (targeting) with a...
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[Solved] Subculture analysis & Market segmentation

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  • Submitted On 28 Sep, 2016 04:15:37
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